Cell Phone usage in the US has increased from 34 million to 203 million in the last ten years

Internet marketing was the last frontier. Cell phone marketing is the new frontier

Cell Phones Key to Teens Social Lives, 47% Can Text with Eyes Closed

Mobile Phone Marketing Defined

$50,000 / week profit for text message marketing

The most popular non-voice feature is text messaging

Just how popular is the cell phone craze amongst teens?